There is a famous rule in sales that says 20 percent of customers are responsible for generating 80 percent of the business. While this is a universally accepted rule, it has a lesser known corollary; 20 percent of sales people bring in 80 percent of the total business for their organization. If you want to be one of those 20 percent, you need to survive in a fiercely competed field where ruthlessness, guile, intelligence and knowledge are your best friends in the long run. How can you ensure longevity for your career in these tough times?

Understanding Why You Want a Career in Sales

In order to have a long term success at anything you should be sure enough to really want it. If you are
looking for a successful run in sales, then first analyze your mental preparedness for a career in it. What pulls you towards sales? Is it the money, which definitely will always be greater than an administrative or technical role? Or is it the sense of achievement that one is filled with every time he or she makes a significant contribution to company’s earnings? Do you love influencing people’s decisions, playing with their mind and making them do what you want them to do? If yes, a career in sales would offer you a legitimate way of pursuing this hobby of yours. Here are some other why’s you would find a career in sales worth considering:

• A graduate degree isn’t a compulsion although having one wouldn’t hurt your future prospects
• As long as you deliver, you will be free to experiment with the schedule, make your own appointments
• You will see the result of your hard work in real time
• Most CEOs and VPs started with their career as a sales person. This doesn’t guarantees you a top position, yet serves as a good inspiration.

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